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As a diversity and inclusion advocate and keynote speaker Mariam wants to help companies put diversity and inclusion higher on the agenda and help them understand the benefits that come with it.

After completing her Master's degree in Biomedical Sciences at KU Leuven, she continued her studies in consumer neuroscience. She helped various startups and organizations improve their marketing and visibility with a focus on diversity and inclusion.

She is also the founder and owner of the statement streetwear brand, KinArmat - female roots in Armenian-. The statements aim to start a conversation on topics ranging from gender equality and diversity to female empowerment. She was asked several times as a speaker to share her knowledge and experience but also to share the story of KinArmat and the marketing behind it.

By listening to the advice of a young and diverse woman, companies are offered a new perspective on marketing methodology. This will be needed if you want to attract diverse potential employees and become an inclusive company.