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Why Innovation Fails & 7 Keys to Success

How to innovate your organisation to stay relevant in these challenging times? The do's and don'ts of sustainable innovation.

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To remain successful, organizations must be able to respond effectively to the fast pace of change or event stay one step ahead of it. To make it possible, it is crucial to look at the future in the right way. This means embracing uncertainty, seizing opportunities, and recognizing threats in good time.


Why Innovation Fails not only teaches you how to look at the future, but also explains the most frequently made mistakes and highlights the most common pitfalls in the innovation process. In addition, you will gain greater insight into the technological evolutions of the next ten years and discover how this insight can be turned into a concrete approach that will build future-proof and successfully innovation companies and organizations.


In this compelling keynote, Joachim De Vos takes you into the future, how to correctly assess it with your organization and how best to structure innovation. He does this from concrete examples and gives very useful tools to get started right away or to make your existing innovation efforts more successful. The book on which the keynote is based was launched in June 2022 and immediately became management/marketing book of the month.

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About 

Joachim De Vos (Professor, MSc. Eng. MBA) has been a prominent figure at Living Tomorrow since 1995, a premier international innovation platform engaging with over 5 million visitors to explore potential futures. In 2007, he founded TomorrowLab, an innovation consulting firm that has collaborated with more than 600 companies on various aspects of innovation, future strategy, technology, and open innovation. Concurrently, he serves as a professor of scenario planning at the University of Ghent. Additionally, he is the author of the book "Why Innovation Fails," which delves into the saga of Kodak alongside the digital camera's inventor, Steven Sasson.


Joachim is renowned for his insights into the future and how organizations can navigate forthcoming changes. He speaks with fervor, vision, and keen insight, drawing from his extensive practical experience working with diverse companies and understanding consumer perspectives. Whether discussing the unfolding landscape of tomorrow or preparing organizations for imminent shifts, Joachim brings a wealth of knowledge and expertise to the table.

Joachim De Vos

International keynote speaker, author, business owner/executive & professor foresight. Focus on future, technology, foresight, strategy and innovation and how to prepare your organization.

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