The Future of Marketing
From data-driven personalization to immersive brand experiences
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In this data-rich world, the way we connect with customers is undergoing a revolution. Richard shows how technologies like AI, big data, VR/AR, and the IoT are enabling hyper-personalized, immersive customer experiences.
He discusses how predictive analytics and behavioral algorithms can anticipate needs before customers even voice them, and how virtual brand environments can deepen engagement. The keynote also explores the shift from traditional campaigns to real-time, automated marketing ecosystems.
Richard’s insights help marketers understand and implement the next generation of tools for competitive differentiation.
The strategies are directly applicable to your industry’s customer journey, whether B2B or B2C.
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As a futurist, keynote speaker, and trendwatcher, Richard van Hooijdonk is an authority on new technology. He has several chip implants because he wants to physically experience the future.
His inspiration sessions have been attended by over 550,000 people. He has given more than 2,000 lectures across 35 countries. With his international research team, he researches many trends in the field of robotics, drones, self-driving systems, 3D & 4D printing, sensors, blockchain, quantum computing, neurotech, biotech, platforms and augmented & virtual reality. Combined with artificial intelligence, these technologies offer groundbreaking opportunities, but also lead to challenges and threats for people, organisations and governments.
Richard is driven by a desire to inject innovation and imagination into the mindsets of the people and organisations who are going to shape the world of tomorrow. With the right forward-looking mindset, he believes that we can better effect change for the improvement of our health, happiness, and prosperity.
Renowned trendwatcher and futurist and the man with several chip implants in his body.
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