Metaverse: immerse or curse?
If a giant like Facebook/Meta decides to pivot and embrace a tech trend, it's worth paying attention. But what is 'the Metaverse' and what does it mean for your business?
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In this talk we'll unpack the tech, the hype and the potential impact.
What is the Metaverse? Is it more than some gaming?
What's the fuzz about? Why are people paying more for a virtual handbag than for the real deal? Why did 33 million people watch a Lil Nas X 'concert' on Roblox?
What are businesses like Nike and BMW and doing with it? What about advertising? What about digital real estate?
What about my industry? What can and should your business do?
How is it related to NFTs and Web3?
Clients have called Gerrie accessible, enthusiastic and able to bring complex things in a simple way. He can live with that. He loves challenging the status quo, but is also experienced (read: old) enough to understand the value of common sense.
Gerrie has got 25 years of experience in industries that got disrupted by the internet, which makes him a hands-on expert in dealing with the impact of 'digital'. Through his talks and workshops he's inspired and helped a variety of clients, ranging from FMCG corporates to AI start-ups, from government agencies to the World Chambers Congress.
While he's in top of digital trends, the words he uses (too) often are 'user', 'why' and 'alignment'. A few years ago, he was so intrigued by blockchain, that he wrote a book about it ('Blockchain is WTF').
Before he fell in love with digital, he wrote about music, made television, founded 2 companies during his 15 years in London and was a civil servant. #generalist
Chief Curiosity Officer. Intrigued by the impact of tech on business, people & society. Author/Facilitator/Speaker.