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Building an AI-first Company

AI fundamentals, use cases, the importance of AI adoption, and strategies for integrating AI into organizations

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The keynote "Building an AI-First Company" covers essential aspects of integrating AI into a business. It starts with an overview of AI fundamentals and explores practical use cases relevant to various organizations. 

The presentation addresses the importance and urgency of adopting AI technologies in today's competitive landscape. 

Key points include strategies for transitioning to an AI-first organization, criteria for selecting AI projects, and methods for fostering AI adoption among employees.

Topics covered:

  • Background & Fundamentals of AI, and Sample Use Cases for Your Organization

  • Why is it important, why should we care, and why now?

  • How to Build an AI-First Organization

  • How should we determine which AI projects to take on, and which to leave out?

  • How do we get our people to adopt AI technology in our organization?

  • How do we find AI use cases across our organization?

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Drawing from over a decade of experience at leading technology firms, including Google and Apple, Chris Heemskerk showcases his vision on corporate innovation by heading The Innovation Alliance, a global network of tech executives and innovation leaders.

As former Head of Scaled Acquisitions for Google in North America, Chris transformed his business operation into a global center for innovation and operational excellence.

Hence, he was asked to serve as an advisor to Google's Innovation Lab and established a partnership with Harvard Business School to document the lab’s endeavors in two HBS Case Studies, in which he features.

In pursuit of providing organizations the necessary resources to innovate consistently, he authored The Innovation Scorecard™️, a comprehensive framework that enables firms to maximize their innovation capabilities and discover new growth opportunities.

He has been a sought-after innovation speaker and workshop facilitator both internally at Google and externally, including features at The United Nations in Rome and the Arizona Technology Council's CEO Summit.

Chris's educational journey is rooted in his passion for lifelong learning. He is a faculty member of The European Institute of Innovation for Sustainability (, and holds Executive Certifications in Innovation Leadership from Harvard Business School (HBS), and acquired sponsorship to attend the HBS High Potential Leadership Program of 2019. He’s certified in Design Thinking at Stanford University, and holds an MSc in Marketing from the London School of Business and Finance. He alternates between Europe and The United

States together with his wife and three-year-old son.

Chris Heemskerk

Innovation & AI Strategy Expert. Ex-Apple & Ex-Google Innovation Labs, USA

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