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Unlocking Next-Level Customer Experiences: The Transformative Power of AI

Envision a World Transformed by AI

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We live in a world where Artificial Intelligence (AI) takes center stage in reshaping customer experiences faster and faster.

We invite you to sign up for this utmost inspiring keynote session, where we delve into the extraordinary opportunities AI presents in revolutionizing customer interactions beyond the current hype of generative AI. We will peel back the hype and appreciate the transformative essence of AI as we unlock the next level of Spotify alike customer experiences.

AI, Machine Learning, and Unparalleled Customer Relevance

In the realm of modern customer engagement, delivering personalized and relevant experiences to customers is the ultimate goal. The exciting news is that AI and machine learning are turning this aspiration into reality. During this keynote session, we will explore how businesses are utilizing AI and machine learning to transform vast volumes of data into actionable insights. We will show you loads of examples of solutions and models that have worked across various parts of your organisation.

Predictive Analysis for Enhanced Customer Engagement

One of the key focuses of our sessions will be the redefinition of customer behavior through AI. With AI, we can now predict a customer's next move, anticipate their needs, and deliver tailored and personalized interactions that are not only possible but also more accurate and efficient. We will take a look at Spotify's AI-powered Discover Weekly playlist as an example. By analyzing a user's listening behavior and preferences, Spotify generates a personalized playlist every week, resulting in higher user engagement and loyalty. This success story highlights the transformative power of predictive AI and is setting a new standard in customer expectations in personalisation.

Hyper-Personalization: A New Dawn

Prepare to venture into the thrilling territory of hyper-personalization during our sessions. Through the use of AI, businesses are now taking personalization to unprecedented levels by creating real-time automated segmentation. One standout example is Starbucks and its AI-powered app, 'My Starbucks Barista'. This AI Chatbot takes orders via voice commands and suggests personalized recommendations based on past orders, greatly enhancing the customer experience - but leaving the element of surprise. Hyper-personalization is opening doors to new possibilities and deeper customer engagement and loyalty.

Anticipation, Optimization, Augmentation

Our sessions will guide you on how to strategically evaluate your business needs in terms of anticipation, optimization, and augmentation using AI.  The ultimate objective is to infuse AI at every touchpoint of your customer's journey, creating seamless and enhanced experiences. By leveraging AI's power, you can anticipate customer needs, optimize processes, and augment human capabilities. Together, these three pillars will pave the way for exceptional customer experiences.

Envision a Future Transformed by AI

Beyond the usual discussions, our keynote sessions aspire to envision a future where AI transcends its current boundaries. Imagine a world where everyday objects become smart and interactive interfaces through AI integration.

Join Us in Shaping the Future of Customer Experiences!

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No, this is not another keynote speaker that talks Metaverse, Web3.0 nor is it about NFTs. This is about future-proof but pragmatic data-driven approaches that work today. This is a talk Google, Facebook and your media agency will not want you to follow. It's about becoming data-driven? How to mine data as the new gold as you manage the next wave of privacy revolutions beyond what the law is instructing us. Want to find out how a major bike manufacturer created a hybrid ecosystem as they leveraged their digital dominance for the benefit of both their resellers and themselves? And how about making a dress part of your attribution model? Filled with real-life examples that have shown their value and proven to work the sessions are filled with mechanics and tactics that are applicable across industries. Prior to founding GrowthAgent, Renout was a founding employee of in Belgium over 13 years ago, and prior to that played a key leadership role in growing Dell both in Belgium and in EMEA. Today Renout is the Managing Partner of GrowthAgent - the martech agency within, and the author of Obsessed - a best seller that touches upon the new paradigm Customer Data Platforms bring as a technology concept.

Renout van Hove

Multipotentialite, co-Author of #Obsessed - Founder of, finds himself comfortable at the intersection of Advertising, Data ecosystems, Privacy and Technology

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