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The journey to inclusive leadership

Why diversity is not a problem, but a growth opportunity for your organization.

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Are you part of the problem or part of the solution?


Learn why diversity is not a problem, but a growth opportunity for your organization. In this management dialogue, Elke shares stories about organizations making it happen. She helps you identify the blind spots and drivers for change, also in your organization.

She creates awareness amongst leaders & managers that developing a more inclusive culture is a growth opportunity for the company. And that they all have an active role to play. They discover how THEY can make a difference by taking action as an individual and as a leader.


Interactive online dialogue, combining short 10 min. talks with brainstorm exercises in breakout rooms guided by Elke. All elements are focused on connecting D&I to your business agenda and built around the central goal – developing all diverse talent.

Desired outcome:

Create more awareness on the WHY for more inclusive leadership. We want participants walking out with the key take away "I have an active role to play and can be either part of the problem or the solution".

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In her vision of diversity, equity, and inclusion, Elke encapsulates her philosophy succinctly: "Don’t fix the people, fix the culture." She believes that inclusive leaders play a pivotal role in making diversity work within organizations. They view diversity as a growth opportunity for the company, embracing challenges posed by differing perspectives and actively seeking diversity within their teams. Understanding that inclusion is not solely an individual responsibility but a collective endeavor, Elke has developed a model comprising five drivers, initially introduced in 2019 as part of her INSEAD Gender Diversity Program. In her podcast, she elaborates on her recipe for cultivating truly inclusive workplaces.

Having shared her vision on inclusion through over 150 keynote talks and leadership workshops, Elke has assisted numerous companies in identifying their next best steps. In 2024, she launched the Dutch podcast Bindstof, featuring interviews with inclusive leaders across society, focusing on fostering connections beyond differences.

Elke emphasizes the importance of creating awareness throughout organizations, identifying and transforming barriers for diverse talents into accelerators, and holding leaders accountable for change. Drawing from global best practices and the real-life experiences of hundreds of leaders, her solutions for inclusive leadership are rooted in tangible successes.

Recognizing persistent barriers faced by women in non-inclusive workplaces, Elke founded Fierce Ladies in 2012, a platform where women support each other's growth. Through initiatives like role model talks, growth academies, and international retreats, Fierce Ladies aims to dismantle systemic barriers and empower women across sectors and generations.

With a rich professional background spanning stakeholder engagement, corporate communications, public relations, and public affairs, Elke has collaborated with leaders in various spheres, including Microsoft, HP, and SBS media group. She has shared her insights on numerous conference stages and is a co-author of the book "Who run the world, the power of female leadership." As of April 2022, Elke serves as President of the Board at VDAB, the Flemish agency for employment, driving initiatives for an inclusive job market.

At home with her husband Jo, Elke endeavors to foster inclusivity within their blended family of five children aged between 18 and 30, with the excitement of welcoming their first granddaughter soon. They believe that respecting and embracing the diversity of personalities and talents around their dinner table is fundamental to their children's growth. For Elke and her family, inclusivity is an ongoing journey of learning, with each day presenting new opportunities to cultivate inclusiveness.

Elke Jeurissen

Entrepreneur, Community Builder (Inclusive Leaders Connect, Straffe Madammen, 72Hours Reload), co-author of 2 books, (step)mum of 5.

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