Confucius Institute: "40 Years of Horsten Business in China"
Saturday, 7 September 2019
Testimonial by Bart Horsten, talking about the 40 years of connection of the Horsten family to China.
The story start at the first visit of Joos Horsten to China in July 1979 while working for Janssen Pharmaceutical, resulting in the establishment of the successful joint venture Xi'an Janssen Pharmaceutical. This was followed by the set-up of Horsten International as a China consultancy firm in 1996. In the past 20+ years Horsten has helped many Belgian and European companies going to China.