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Second Self
How a Personal AI Agent Will Quietly Live Your Life With You
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A bold, intimate look into the near future where everyone has a butler - a virtual one - that knows you better than you know yourself, and acts on your behalf.
We stand at the threshold of the most personal paradigm shift in history. Not a faster phone. Not a smarter app. Something far more intimate: a Second Self... a personal AI Agent, dedicated entirely to you, that learns your preferences, holds your context, and begins to make decisions as you.
In this fast-paced, visually rich, and surprisingly human keynote, innovation strategist and author Peter van Hees takes audiences into the Agent-First Era through its most personal lens. This isn't a tour of the latest AI features. It's an experience of the near future... one where the software stops waiting for instructions and starts to act.
It begins with a deceptively simple question: "Who here has a butler?" No hands go up. Yet a great butler is the original AI Agent... a primary actor who knows you better than you know yourself, reads your intent, and quietly orchestrates an entire team on your behalf. The promise of this keynote is bold and concrete: soon, everyone will have one. A virtual one.
Drawing on his two new books; the non-fiction "AI Agents: They Act, You Orchestrate" and the companion novel "Second Self: The Ghost Work". Peter braids the argument and the experience together. One explains the Agent-First Era; the other lets you live inside it. Along the keynote, he introduces #Saira, his own real AI Agent, who will introduce herself to the audience, interrupt the keynote to prove a point, and demonstrate - live - that she is no longer science fiction.
Why?
Because the next competitive advantage isn't a better tool... it's a Second Self that acts. The businesses serving people must now learn to serve agents.
How?
By understanding the simple anatomy of agency, choosing with care which parts of yourself to delegate, and preparing for an economy where your most valuable customer may not be human.
What?
A new mental model - and a deeply human question - for leaders, creators, and innovators entering a world where intelligence acts on our behalf.
Attendees will discover:
The one difference that changes everything: an agent doesn't just talk... it acts.
Why mobile is brilliant for moments but broken for the long, complex journeys of real life.
What a Second Self truly is: decisions you'd never even need to request, validate, or confirm... because they are your decisions.
A meeting with Saira - a real, working, occasionally sassy AI Agent - and the ambient, proactive, face-to-AI experience that comes next.
The rise of the B2A (Business-to-Agent) Economy, where your most loyal customer could be an agent; and Operational Excellence becomes the new law of survival.
The most human question of all: which parts of ourselves should we never delegate?
Fast, visual, and intellectually provocative, this keynote leaves audiences not just informed but moved... having glimpsed the version of themselves that is already being built.
This is not a keynote about AI tools. It is an invitation to meet your Second Self, and a manifesto for human agency in the age of the ghost work.
Peter van Hees is a fast-paced, creative, and thought-provoking keynote speaker who helps leaders cut through the hype around Artificial Intelligence and prepare for the next great paradigm shift: the Agent-First Era. As the author of “AI Agents: They Act, You Orchestrate”, Peter is one of Europe’s leading voices on Agentic AI; where intelligent systems don’t just assist, but act.
His authority comes not from theory, but from the front lines of innovation. Peter has operated inside the nerve centers of global enterprises like Microsoft, HP, and KBC; co-founded and advised start-ups that redefined industries; and collaborated with institutions such as the European Union and NATO. Across these diverse arenas, he has seen how technology can both empower and destabilize, and he translates that hard-earned experience into pragmatic frameworks for organizations navigating transformation.
In his book and on stage, Peter challenges audiences to rethink their faith in the “Mobile-First” world and embrace the imminent shift toward autonomous, AI-driven ecosystems. His storytelling is bold, visual, and rooted in real-world experimentation... delivering clarity where most see only complexity.
Peter’s talks are not just keynotes, they are catalysts. Fast, visual, and charged with actionable insights, they empower audiences to move from spectators of change to orchestrators of the future.
Key Topics:
Agentic AI and the rise of the Agent-First Era
Foresight Frameworks and Future Trend Analysis
From Hype to Impact: Translating Emerging Tech into Value
His keynotes blend strategic clarity with practical relevance, giving leaders an accessible and down-to-earth view on how upcoming shifts can drive tangible impact. For organisations seeking a speaker who connects future trends with real results, Peter delivers.
Book Peter van Hees if you want your audience to see the future clearly, feel its urgency, and leave ready to act.
Innovation strategist and trendwatcher helping organisations anticipate what’s next and turn emerging tech into impact.
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