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Game, MindSet, Match

Are You Ready for the Game?
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In entrepreneurship and leadership, you rarely play alone. While success may seem to depend on individual drive, vision and determination, the true quality of your game is revealed in the way you collaborate—with your team, your customers, your partners and your network. In this inspiring and humorous keynote, mindset coach and author Johan De Keyser uses tennis as a surprisingly relatable metaphor for how people, teams and organisations perform under pressure.
With energy, humour and practical insights, Johan takes his audience onto the court of collaboration. What game are you playing today as a leader or entrepreneur? Are you focused on winning the next point, or on building long-term success together? How do you deal with pressure, mistakes, conflict and different working styles? And above all, why do some teams and communities grow stronger because of their differences, while others become stuck?
Through relatable archetypes, sharp observations and immediately applicable mindset tools, participants discover new ways to approach collaboration, communication and leadership. They learn how to move from obligation to intrinsic motivation, from automatic reactions to conscious choices, and from being individually right to creating shared success.
Combining humour with meaningful insights, this keynote is designed for professionals who strive to make a difference every day in environments characterised by high expectations, significant responsibility and complex relationships.
Over the past 30 years, Johan De Keyser has had the privilege of coaching and training a remarkable variety of people, teams, and organizations. His experience spans diverse groups, from individuals struggling with alcohol and drug addiction to those dealing with depression or burnout. Johan has worked in the social sector, education, and corporate environments—ranging from SMEs to large companies and from workers to CEOs.
His extensive career includes roles such as ward coordinator in a psychiatric hospital, Team Development Coach at Lineas (Europe's largest private rail freight operator), individual coach and therapist at the therapeutic center Tripsyco, and sociotherapist at the day center De Welving of AZ Sint Maarten / Emmaus.
In October 2018, Johan published his first book, "Build Your Dream Team". His second book, "Dynamic Balance", was published in May 2023, and in 2026 his third book "Game, Mindset, Match was published", all with LannooCampus.
Expert on how to tackle toxic cultures by building dreamteams. Author of 3 books and the first Humorologist of the BeNeLux.
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